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Curlla brings luxury, privacy to hair salon business in Nigeria

By Olatoyosi Oladapo Curlla Salon has entered the high end niche the Nigerian...

SON establishes operational roadmap for global expansion of Halal products

By Felicia Nwosu To continually champion plans that  promote the development of...

IMC


Features

Is machine learning more powerful than lateral thinking?

Is brainstorming the preserve of human brains alone? Some years ago, I had...

The battle for brand purpose: It is not CRS

Time to get back to reality Holly Tucker MBE, founder of Not On The High...

An introduction to evidence-based marketing

Over the past decade, there have been significant advances in the field of marketing...