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Enhancing consumers’ brand experience through online footprints

By Felicia Nwosu Today’s consumers have been so empowered in their relationship...

McKinsey forecasts $580bn retail sales for global beauty market by 2027

By Joseph Ekeng In a recent report titled "State of Fashion Beauty"...

IMC


Features

Are you ready for voice search in 2020?

When it comes to SEO, specialists need to keep up with the trends. In the SEO...

Can AI overtake strategy?

A recent Fortune article noted that U.S. workers are increasingly worried about...

Dr. Biodun Shobanjo: A legacy of courage, boldness and entrepreneurship

Webster’s dictionary defines legacy as, “anything handed down from the past,...