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Loeries Student Expo 2023

Studying brand communications? In your final year? The Loeries Student Expo is the...

Wema Bank partners FG to establish digital and skillnovation hubs

By Kingsley Odii In a bid to empower Nigerian youths with digital and relevant...

IMC

Features

Optimising thought leadership for reputation management

You may consider it inappropriate if I say the term 'thought leadership' has...

CoCa-Cola: 134 years of sterling brand consistency and currency

Just as being good looking supposedly gives people an advantage in life, brands...

Are these three marketing strategies recession-proof?

I’ve had a lot of conversations with clients as well as the people we work...