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LATEST NEWS

NNPCL appoints Soneye as chief corporate communications officer

By Abimbola Mohammed Femi Soneye has been appointed by the Nigerian National...

President BAT re-appoints Dr. Lekan Fadolapo as DG/CEO Advertising Regulatory Council of Nigeria

By Zion Rufus  President Bola Ahmed Tinubu has reaffirmed the re-appointment...

IMC

Features

Five important things about craft

You need to really make time for craft. The team at Droga5 spent weeks trawling...

3 Ways to succeed in marketing in the modern era

Since the proliferation of online advertising, marketing has become a staple...

Brand Nigeria: X-raying the branding and rebranding efforts so far

By Kasim Bakare In the 21st century, nation branding has become a big business,...