Spotlight

LATEST NEWS

JustMarkets appoints Jennifer Okorhi as Regional Marketing Manager

JustMarkets has strengthened its regional growth ambitions with the appointment of...

 OOH remains the industry’s real world reference point – Olawale Adegoke

The Chief Executive Officer of Nimbus Media, Olawale Adegoke, has firmly stated that...

IMC

People don’t buy products, they buy feelings, solutions, stories – Dr. Steve Akadiri

In today's competitive market landscape, understanding the human mind is not just...

Dr. Taiwo Afolabi: The industry titan crowns MARKETING EDGE’s Outstanding Company CEO of the Decade

Behind every thriving enterprise lies a force of vision, one that dares to dream,...

Features

Speed, clarity, and credibility: how AI is redefining B2B buying in 2025

AI continues to transform integrated marketing, and B2B buyers are responding...

International Men’s Day: Celebrating the men who inspire change

Today, the world celebrates International Men’s Day, a moment to honour men...

“All roles, one desk”: The rise of the solo B2B marketer

The volume and speed of B2B marketing have never been higher. Campaigns require...