Spotlight

LATEST NEWS

Influencer marketing, creativity and value creation will shape 2024 – Odia

By Seun Johnson The Managing Director of Starcom media Perspective, Jude Odia...

Professionals recap 2023 trends that will extend to 2024

By Felicia Nwosu As the year 2023 winds down amidst emerging industry trends,...

IMC


Features

Four trends driving the future of retail

Welcome to the new era of retail. COVID-19 forced retailers to adapt or go out...

PR and Marketing: Birds of a feather?

By Stanley Olisa I have consistently resisted the urge...

Building products based on customer needs: The LG Smart & Dual Inverter story

With the recent increase in the number of people working from home, the demand...