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KekeAds takes centre stage at NIMN Uyo 2025, Showcasing ESG-Driven Advertising Innovation

KekeAds, Nigeria’s fast-rising mobility-based outdoor advertising platform, marked...

Google launches Offerwall for publishers to combat AI traffic drain

Google has launched Offerwall, a new tool designed to assist online publishers in...

IMC


Features

Marketers tackle polarization, 13% advocate shift from purpose-driven strategies

By Zion Rufus  In the wake of increased pressure and challenge of balancing...

Two new sherrifs in town to determine future of Out-of-Home in Lagos

By Felicia Nwosu It has been a coincidental new dawn for the Lagos State Signage...

How rising tide of fraud poses threat to Nigerian fintech landscape

By Joseph Ekeng In the fast growing landscape of Nigerian fintech,...