Oracle Experience shines at MARKETING EDGE Awards

Leading experiential marketing agency in Nigeria, Oracle Experience Limited was the cynosure of all eyes at the MARKETING EDGE Brands & Advertising Excellence Awards as it was recognized for its outstanding and consistent performance in the experiential marketing category in Nigeria.

The agency won two awards, including the Leadership Award in Experiential Marketing in Nigeria and the Brand Personality of the Year award, which went to the agency’s founder and CEO, Felix King Eiremiokhae. Governor of Lagos State, Akinwunmi Ambode was also recognised as the Political Brand of the Year. He was represented at the event by Lagos State Commissioner for Tourism, Arts & Culture, Mr. Steve Ayorinde.

Other winners at the prestigious award which was held yesterday at the Balmoral Hall in Lagos, were New Crystal Communications Limited: Innovative Leadership Awards in OOH, Rock City Fm, Innovative Young Radio Station of the Year, Algorithm Media, Outstanding Young Digital Agency of the Year, APCON- Regulatory Excellence Recognition Award while AIT emerged as the Television Station of the decade.

The list of honorees also included Firstbank, Financial Brand in ICT & Social Media, Fidelity Bank, Outstanding TV Commercial of the Year, Knorr Cube, Preferred Seasoning Brand of the Year, Three Crowns Milk, Outstanding Dairy Brand of the Decade, MTN, Outstanding Telecoms Brand of the Decade, Trophy Larger, Brand of the Year, GMD Direct won the Innovative Experiential Agency of the Year Award while Tequila emerged as the Outstanding Experiential Agency of the Year.

The list of winners also included Red Media which got the Innovative Leadership in Public Relations management award and Wazobia Fm which won the award as the Outstanding Radio Station of the Year. Young entrepreneurs like Adetona Ademola Managing Director, Expoze Nigeria was honoured as Outstanding Young Digital Entrepreneur of the Year

MARKETING EDGE Brands & Advertising Excellence Awards has experience consistent brand equity growth in the last six years of its existence. This was evident in the caliber of personalities that graced the event and the high number of brand endorsement for the award. Apart from Governor Ambode, who was represented, a handful of notable traditional rulers were present. And of course the icons and key players of the brands and marketing industry completed the impressive roll-call.

Some of them were duly honoured including Mr. Udeme Ufot, who received the Advertising Icon of the Decade Award, another equally iconic figure in the media space, Dr. Ken Onyeali Ikpe was also honored for his invaluable contributions to the industry.

In his reaction to the award, Mr. Eiremiokhae expressing his gratitude to the organizers of the awards and the convener, Mr. John Ajayi, Publisher MARKETING EDGE Magazine. He stressed that the awards further affirmed that the work of his agency and the stories it had been telling till date are compelling stories that touches the consumers.

“We are quite humble by the award considering the category which is the leadership awards. This means that the stories we have been telling all these while are stories that are inspiring other people as well as giving a direction of how the industry has been for the last couple of years. I am really grateful for these awards and we at Oracle Experience highly appreciate them”

He added that the awards would further spur the agency’s drive and enthusiasm to do more in ensuring that Oracle Experience Limited remains above at all times in the industry.


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