FG tasks creative sector on big ideas for Nigeria at 60 celebration

The Federal Government has challenged the creative industry on the big idea that would be ideal for celebrating the 60th independence anniversary of Nigeria next month.

Consequently, government has thrown open a creative contest in poetry, photography and Logo design with a view to getting the best ideas that will perfectly suit the nation’s quest for strong brand positioning as it marks its Diamond independent celebrations. Sequel to this, the Federal Government has offered N 5.5 million in prizes for winning ideas in the identified areas. It has thus called for the submission of entries.

The winning entries will be rewarded with N3million, First runner up N 1.5 million and the second runner-up N1million.

Entries will close September 15th. Dr. Isa Pantami, Minister of Communications and Digital Economy, announced this during the weekend in a statement in Abuja

Pantami is also the Chairman Diamond, Innovation Change Sub-Committee, Nigeria @ 60 Inter-Ministerial Committee.

The minister directed citizens to participate in the challenge as well as vote for the best brand through the challenge portal https:/[email protected].

He said President Muhammadu Buhari has approved an inclusive National Independence celebration programme in line with Covid-19 protocols and guidelines.

He said that to ensure inclusiveness, the thematic and creative aspect of the event would be designed by Nigerians for Nigeria focusing on the proposed theme “Together at 60”.

The best concepts from each category of the challenges will be selected by a mixture of several assessment criteria, including a jury.

The top three finalists will present their works to His Excellency, President Muhammadu Buhari, have their work used in celebrating Nigeria’s 60th Anniversary and will also receive cash prizes, in addition to being part of this epoch-making event.

Pantami said the committee would be anticipating a challenge in which they would be looking for talented, critical thinking and creative individuals or teams to produce content for the anniversary.

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