IMC

Nigeria’s youth hold key to national development, calls for better policy communication- Sanwo-Olu

Lagos State Governor, Mr. Babajide Olusola Sanwo-Olu, emphasized that Nigeria's economic...

NIPR Lagos convenes stakeholders on policy communication for youth development

The Nigerian Institute of Public Relations (NIPR) Lagos Chapter brought together...

Olufemi Sunday redefines marketing purpose at ADVAN CMO Forum

With sharp wit and strategic clarity, Sunday Olufemi, former Group Managing Director...

World Marketing Council sets stage for global unity with Charter signing

A new era in global marketing collaboration is on the horizon as the World Marketing...

Nigeria’s creative industry needs scalable Investment frameworks, says Dr. Nkiru Balonwu

The creative industry in Nigeria has the potential to drive growth, innovation, and...

Firstbank: 131 years of creative excellence report out soon

In a landmark celebration of history, innovation, and consistency, MARKETING EDGE...

PepsiCo introduces Cheetos in Nigeria, deepens local investment

PepsiCo, a renowned global leader in the food and beverage industry, marked a major...

Shaping global narratives with content evolution

As content continues to serve as the goldmine of modern life, creators must strengthen...

Global Black Friday Sales Market projected to surge with double-digit growth through 2032

The annual retail spectacle known as Black Friday no longer serves as just a shopping...

Nigeria’s top marketing leaders to converge at  2025 ADVAN CMO Forum

The Advertisers Association of Nigeria (ADVAN) will host the 2025 edition of its...