Author: Ralph Tathagata

Henry Nkemadu is NCC’s new director of public affairs

Henry Chukwudumeme Nkemadu has been appointed as the new director of public affairs...

Is your brand portfolio fit for purpose?

The world’s largest consumer brands are sharpening their portfolios, culling unprofitable...

Airtel to list on NSE on 5 July

Airtel Africa will list its shares on the Nigerian Stock Exchange (NSE) on Friday,...

https://www.marketingedge.com.ng/marketing-edge-summit-a-festival-of-ideas-and-a-feast-of-creativity/

Marketing and brand eggheads convened for hours of a keynote, panel discussion, inspired...

PHD Nigeria partners WRT Foundation, marks Big Hug Day, to empower mothers

PHD Nigeria, one of the world’s fastest growing agency networks, has celebrated...

Digital agency no longer a luxury but a necessity

Our world has digitised. We have become dependent on our digital devices. Businesses...

Dangote introduces new campaign on CNN, set to tell the Group’s story

A new branded content campaign on CNN TV, digital and social media platforms, showcases...

Talent is never single malt

Talent is one of those words like the word, creativity. Everybody nods and agrees...

LIA announces extension for 2019 entries until 15th July

The London International Awards (LIA) has said that it is still accepting entries...

Why brands should not expect to grow market share in just one year

Brands can drive growth momentum by being ‘meaningfully different’, but very...