Author: Ralph Tathagata

Budweiser tackles ‘typical American’ stereotypes in Super Bowl TVC

Budweiser has released its Super Bowl ad titled “Typical American” challenging...

OAAN backs states’ regulation of signage and outdoor advertising

The Outdoor Advertising Association of Nigeria (OAAN) has thrown its corporate weight...

Ikeja Electric records positive growth performance in 2019

Ikeja Electric, energy provider and dominant player in Nigeria’s power industry...

Pop culture and its drivers in 2020

When it comes to the youth segment, the drivers of popular culture hinge on their...

MTN launches new thematic campaign

MTN Nigeria has launched Turn it Up, an initiative to spur Nigerians to look within...

Netflix ups marketing spend by $325m

Netflix has made good on its promise to boost marketing spend in the last quarter...

What makes a day black: Facts you should know about Black Friday

The 2019 Black Friday may have come and gone, but how many people know the origin...

OAAN optimistic on positive growth performance in 2020

The Outdoor Advertising Association of Nigeria (OAAN) has declared it is quite optimistic...

Why online learning is a good idea for upskilling staff

For the last number of years, the online learning industry has grown in leaps and...

Quickteller expands product offering, unveils new TV campaign

Foremost electronic payment and digital commerce solutions platform, Quickteller,...