Author: Ralph Tathagata

Outlook on 2020 adspend

By Felicia Nwosu There is no gainsaying the fact that the COVID-19 pandemic brutally...

MARKETING EDGE hosts Tunde Shobanjo this Wednesday on TVC news DStv Channel 418 at 12:30PM

By Oghale Mafuru Nigeria’s foremost brand focused television programme, MARKETING...

Energy Transition: Nigeria should optimise its resources – Shell MD, Okunbor

The Country Chair of Shell Companies in Nigeria, Mr. Osagie Okunbor, has advised...

NDIC assures bank customers funds’ safety amidst surge in Ponzi scheme

By Dele Ojo Bello Hassan, Managing Director/ Chief Executive Officer, Nigeria...

Toyota births 2022 Corolla model

Toyota Nigeria Limited, a reputable automobile company, has added another colourful...

COVID-19 forced creatives to rethink strategy – Tunde Shobanjo

By Felicia Nwosu Tunde Shobanjo, Head of Business/Chief Operating Officer, Leo...

LASAA unveils 2022 mobile stickers for branded vehicles

The Lagos State Signage and advertisement Agency (LASAA), the regulatory agency responsible...

FG sets up taskforce to oversee Audience Measurement

By Felicia Nwosu The Nigeria media industry and its practitioners will soon heave...

Brands need to partner with e-commerce platforms – experts

By Abimbola Mohammed The global e-commerce growth from 2021 is forecast at 16.8%...

David Okeme bags ADVAN Marketing Icon Award

Chairman, ADVAN Awards of Marketing Excellence Planning Committee, Mr. Emma Oriakhi...