Author: Felicia Nwosu

Unilever Nigeria opens 2026 on strong note as first-quarter revenue climbs to ₦59.2bn

Unilever Nigeria has kicked off the 2026 financial year with a robust first-quarter...

BYD resets media strategy as WPP Media secures key account in competitive shake-up

BYD has reassigned its media planning and buying mandate, appointing WPP Media following...

Omnicom deepens AI alliance with Adobe to launch unified enterprise  model for CMOs

Omnicom and Adobe have significantly broadened their long-standing global collaboration...

Wireless Festival Fallout: Industry experts speak on brand, sponsorship, celebrity partnership implications of Kanye West’s UK ban

The decision by British authorities to deny entry to American rapper Kanye West,...

SO&U at 36: From creative movement to enduring legacy

Thirty-six years after it first took shape in Lagos as a bold creative idea, SO&U...

A global seat for a homegrown visionary: President Tinubu hails Otega Ogra’s historic leap into WFA inner circle

Across the sprawling landscape of global industry, a powerful new pulse emanates...

ADVAN applauds O’tega Ogra’s emergence on World Federation of Advertisers Executive Committee

The Advertisers Association of Nigeria has expressed strong approval following the...

MARKETING EDGE  ONTV to host Ifeanyi Ugaoru this Wednesday

Marketing Edge ONTV, Nigeria’s foremost brand-focused advertising and marketing...

NLNG, others, partner  Nigerian Media Leaders’ Summit 4.0 as industry resets future media conversation

Nigeria’s media ecosystem is once again under the spotlight as NLNG and other strategic...

Global branding agencies market races toward $64.95bn by 2033 as digital identity battles intensify across industries

The global branding agencies market is accelerating into a new expansion phase as...