The Marketing Week Awards 2024 is open to receive entries that will herald an opportunity for industry players to showcase their prowess in creativity, effectiveness, and innovation. Brands and agencies operating in marketing services are encouraged to submit their projects across various categories spanning strategy, execution, B2B, and B2C domains.

With over 30 categories grouped into sector, channel, and special distinctions, entrants can anticipate evaluation by a panel of over 50 CMOs and executives from diverse marketing sectors, ensuring a rigorous assessment of individual and team achievements.

The list of confirmed attendees so far comprises prominent figures such as Adam Zavalis from Asda, Charlotte Lock from John Lewis, Chris Carter from Specsavers, Pete Markey from Boots, Sonia Sudhakar from Royal Mail Group, Rebecca Dibb-Simkin from Octopus Energy, Anouschka Elliot from Goldman Sachs Asset Management, and Tamara Strauss from Premier Inn.

All participants, whether they make the shortlist or secure a victory, will undergo a meticulous entry procedure and scrutiny by an expert panel. Each category requires entrants to demonstrate accomplishments aligned with business objectives and explain how their initiatives contribute to overall strategy.

Winners will receive widespread recognition, with their achievements showcased on a dedicated platform and shared with Marketing Week’s global audience of senior marketers as exemplars of best practices. Some winners may also have the opportunity to be featured at the Festival of Marketing, the UK’s largest marketing event.

Notable successes in 2023 include Cadbury, which clinched the coveted Grand Prix award, earning praise for its innovation, clear purpose, and dedication to long-term brand development. Guinness was honored with the prestigious Brand of the Year title, reflecting a stellar year as acknowledged by its parent company Diageo, while Pete Markey of Boots was named Marketer of the Year.

Marketing Week editor-in-chief Russell Parsons said, “The Marketing Week Awards are a celebration of what’s possible. Illustration of what marketers can achieve.

“It’s been another challenging 12 months, but marketers have stood up and delivered for company and customers. I look forward to celebrating their success and telling their stories when we announce our shortlist and winners.”

Entries must be submitted by May 1st. The shortlisted candidates will be revealed on July 19th, and the winners will be announced at a ceremony in London in November.