Meet MARKETING EDGE Q4 2023 Summit Panelist – Akinola

Akinola Afere is currently the Associate Director, Client Services, Insights Division, KANTAR. He has a background in Computer Science, research, and consulting.

Akinola has over 20 years of experience in qualitative and quantitative research as well as brand strategy development. Prior to joining Kantar, Akinola spent more than a decade at Nigeria’s premier brand consultancy, Alder Consulting, leading various top-level teams in developing unique business solutions for SMEs, corporates and institutions in finance, technology, insurance, oil & gas and the public sector across sub-Saharan Africa.

At Kantar, Akinola delivers brand guidance solutions and advisory for FMCGs across sub-Saharan Africa as part of the West, East and Central Africa (WECA) team. Collaborating with various experts across the region, he empowers brand and insights managers, as well as businesses, by providing valuable insights and actionable strategies for sustainable and replicable brand growth.

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