ME concludes plans on showcasing Forces Behind the Brands
By Felicia Nwosu
MARKETING EDGE, Nigeria’s leading, brand-centric, authoritative and award-winning publication, has concluded plans to kick-start its much awaited special edition report titled, “A 2023 Review of “Forces Behind the Brands.” The review is designed to acknowledge, profile and showcase proactive agencies that have actively supported remarkable brand building processes towards their routes to the market, in recent times.
According to MARKETING EDGE, the decision to feature these agencies as the forces behind the brands at this crucial time was informed by the rising profile of organizations, and this is coming after a thorough review of marketing communication agencies. These are agencies that are helping brands to win in the marketplace in Nigeria. They will be featured as one of the primus inter pares agencies to be reckoned with in the Nigerian marketing space, for demonstrating vibrancy, resilience and exceptional ingenuity in helping brands reach their pinnacle of equity with a view to achieving requisite bottom lines and brand objectives in the industry in 2023 and beyond.
In a statement, the foremost brand-centric magazine also said this special edition will serve as a compendium to corporate players, foreign investors as well provide help in expanding the frontiers of knowledge about agencies to brand custodians, while adding that the special edition publication will also be uploaded on its website for global attention and reference.
“We thus invite your agency to take its deserved place in the special edition by providing us an updated profile of the agency/firm. You may also contribute editorially to the subject matter of the edition. You are also required to place a corporate advert of your agency/firm or product advert(s) of your client(s) in the edition for maximum impact. Placement of advert will guarantee free profiling,” the statement revealed.
It further stated some additional values that will accompany advert placement.
“The special edition would be uploaded on our online platform (www.marketingedge.com.ng) to our global audience. Some of the participating agency’s CEOs would be hosted as Guests on varying episodes of our MARKETING EDGE ON TV and news stories would be generated from such guest appearances to be published on our online platform which will also be headlined live on all our partnering LED boards pan-Nigeria.”
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