OOH

OAAN reacts to LASAA boss sack, welcomes new head

The Outdoor Advertising Association of Nigeria (OAAN) has reacted officially to the...

Outdoor operators must resist tax imposition on billboards, says Anyaonu

Business operatives and stakeholders in Nigeria’s Outdoor Advertising Industry...

Digital agencies account for N8.3 billion annual billings in Nigeria

President of the Digital Marketing Professionals of Nigeria, (ADMARP), Oti Ukubeyinje...

JC DECAUX backs-down, begs OAAN for membership

After three years of grandstanding and unwarranted prevarication, JC Decaux, a Paris...

Stakeholders applaud Plural Media, Marketing Edge initiative on digital news offering

Key Industry players, operators and gladiators have applauded the recent partnership...

Billbord App set to transform OOH in Nigeria

Bilbord App, an intelligent data warehousing tool that provides real-time representation...

Experts applaud ICL’s new technological solution to redefine OOH in Nigeria

With lack of adequate data to know the efficiency of Out-Of-Home campaigns, experts...

Why digital OOH delivers effectively over classic OOH

Finding evidence and return on investment solutions remains a crucial part of understanding...

Plural Media partners MARKETING EDGE on real-time industry news

Plural Media, one of Nigeria’s leading  digital-out-of-home advertising company,...

Primedia Outdoor seals partnership deal with Fourways Mall

One of Africa’s leading outdoor advertising agencies, Primedia Outdoor has been...