Tag: media

Newspaper ads market to hit $27.94m in 2025 amid declining growth rate

By Seun Johnson The newspaper advertising market in Nigeria is projected to reach...

PHD Nigeria shares insights on trends that will shape media industry in

By Abimbola Mohammed As the Nigerian economy continues to recover, with the International...

Expanding retail media measurement for multi-channel success

By Felicia Nwosu   As the retail media landscape continues to evolve,...

Media takes center stage as growth catalyst in marketing strategies

By Felicia Nwosu Findings from the latest CMO Navigator Report, based on insights...

Kimberly-Clark global media, creative assignments up for review

By Abimbola Mohammed  CPG Kimberly-Clark, the global maker of Huggies, Kleenex,...

Media leaders discuss survival strategies at Jakande Memorial Lecture

By Seun Johnson Media entrepreneurs, scholars and stakeholders in the pen-pushing...

Nigeria media space grapples with dwindling ad revenue, regulatory scrutiny – Report

By Ralph Tathagata Reuters Institute Digital News Report 2024 has revealed that...

Meta dominates top global social media advertising spend

By Ibidunni Banjoko Social media has solidified its position as the leading media...

Newspaper advertising market to reach US$33.35bn this year

By Ibidunni Banjoko The global landscape of newspaper advertising is undergoing...

Marketing week Awards 2024 opens for entries

By Oluwaseyi Lawal The Marketing Week Awards 2024 is open to receive entries...