Tag: Marketing

Amstel Malta reschedules ‘Amstel by Me’ campaign for Nigerian creatives

Amstel Malta, leading non-alcoholic malt drink, says it has postponed the boot camp...

IMC practitioners hopeful of business growth despite recession

Against the backdrop of the recent National Bureau of Statistics (NBS) Q3 2020 report,...

Coca-Cola’s Christmas campaign is most powerful ad of the season, says Kantar

Market research company, Kantar, has named The Coca-Cola Company’s Christmas ad...

Wieden+Kennedy, Publicis win Visa’s global account

Five months after issuing a request for proposal (RFP) for a new creative agency,...

WPP’s global client and commerce lead Prasanna Kumar joins Alibaba

Prasanna Kumar, WPP's global MD, client team and global commerce practice lead, has...

 Grey Africa wins at the 2020 Loeries Awards

Grey Africa has announced that its work was recognised with 24 finalists across eight...

Malta Guinness celebrates 30 years of operation

Malta Guinness, one of Africa’s leading Non-alcoholic, adult, premium soft drink,...

Unilever sets €1bn target in annual sales of plant-based foods

Multinational FMCG giant, Unilever has set a target of €1bn (£900m) in annual...

Eunice Olohirenuan Braimah – Well rounded, well-grounded IMC Amazon

A seasoned through the line expert, Eunice has close to 2 decades of experience in...

Reimagining Marketing: Customer experience in the next normal

By Chrystele Dumont As the coronavirus crisis progressed, producing ongoing challenges...