Marketing

BERA to provide Omnicom Media Shops with brand equity metrics, analytics

Omnicom Media Group and BERA (Brand Equity Relationship Assessment), a platform that...

Friesland Campina Wamco partners on integrated dairy sector

FrieslandCampina WAMCO, URUS, Barenbrug and Agrifirm leading brands with international...

NIPR holds confab with members

Poised to bridge the gap within the university system with regards to up- to -date...

PR and Marketing: Birds of a feather?

By Stanley Olisa I have consistently resisted the urge to...

Eat’N’Go expands its footprint to northern Nigeria

…Launches Domino’s Pizza and Cold Stone Creamery in Kano Eat’N’Go Limited,...

Stakeholders object fine payments by local brands running adverts on CNN

Heads of Advertising Sectoral Groups (HASG), an umbrella body for all professionals...

FG shocks advertisers with N100, 000 fine

The announcement of a fine of N100, 000 by the Federal Government on local brand...

FrieslandCampina debunks claims on backward integration

The foremost dairy manufacturer, FrieslandCampina WAMCO Nigeria Plc, has debunked...

9mobile offers free access to tertiary education with MyClassConnect

As part of our strategic corporate social responsibility, 9mobile, a telecommunication...

Google commits $29 Million to tackle misinformation and fake news

  Google has announced that the company will be committing €25 million...