GroupM

Ad revenue of content creators to surpass traditional media this year

WPP Media has revealed that content creators will see a 20% increase in their revenue...

Countdown begins for MARKETING EDGE Q2 Virtual Summit, set for June 13

MARKETING EDGE has begun the countdown to its 2025 Q2 Quarterly Virtual Summit, which...

All eyes on Abuja as Nigeria prepares to host World Public Relations Forum 2026

As Nigeria clinched the hosting rights for the 2026 World Public Relations Forum...

MIPAN set to unwind at 2025 edition of Patron’s Day

The Media Independent Practitioners Association of Nigeria (MIPAN) will hold the...

MARKETING EDGE ONTV to host ARCON DG this Wednesday

This Wednesday, discerning viewers across the Integrated Marketing Communications...

WPP Media Launches Open Intelligence: Industry’s First ‘Large Marketing Model’ Powered by AI

WPP Media, the newly rebranded global media arm of WPP, has just announced the launch...

WPP Media unveils fully integrated AI-driven media powerhouse

Reflecting growing demand from marketers for fully integrated capabilities, WPP has...

WPP realigns agency structure as Grey moves under Ogilvy

WPP is reshaping its creative agency framework by bringing Grey into closer alignment...

WPP set to rebrand GroupM to ‘WPP Media’ amid AI-Driven Overhaul

WPP, the global advertising and communications giant, is set to rebrand its media...

Tariff pressures threaten ad spending, WPP CEO warns

WPP CEO Mark Read has warned that growing trade tensions and tariffs will “undoubtedly”...