Tag: Branding

Top Nigerian Creatives appointed to ADC Awards Global Jury

By Anietie Udoh The One Club for Creativity has unveiled its esteemed...

Global podcast advertising market to reach US$5.03bn by 2027

By Oluwaseyi Lawal The global podcast advertising market is expected to...

Google phases out third-party cookies in Chrome, urges marketers to realign

By Felicia Nwosu At last, the long-awaited cookie less era is finally here,...

Global agencies revamp business, restructure with key appointments

By Abimbola Mohammed  It’s the beginning of the New Year and some global agencies...

Saatchi & Saatchi secures global strategy, creative role for Accor’s ibis brands

By Ibidunni Banjoko Saatchi & Saatchi has been chosen by the esteemed global...

Global economy set to embrace effective corporate tax rate of 15%

By Felicia Nwosu It is a new dawn as the global economy is set to experience remarkable...

T-Mobile names Dentsu creative as its lead agency in US

By Oluwaseyi Lawal T-Mobile has selected Dentsu Creative as its lead creative...

NTA secures broadcast rights to 2023 AFCON

The National Television Authority (NTA) says it has secured rights to broadcast the...

Navigating Nigeria’s consumer landscape: key trends that defined 2023

By Anietie Udoh In the crucible of economic challenges and evolving priorities,...

I am grateful for the opportunity to serve Nigerians – Irukera

By Oluwaseyi Lawal In the wake of recent leadership changes at the Federal...