Tag: Branding

The shifting landscape of agency banking in Nigeria

By Joseph Ekeng Nigeria's agency banking landscape is facing a crossroads,...

Experts offer insights on how to maximise technology in marketing

By Felicia Nwosu As businesses continue to strive for sustainable growth in a disruptive...

Heineken unveils limited edition bottle as Lagos Fashion Week celebrates creativity

By Abimbola Mohammed  Heineken, the renowned premium beer brand from the stable...

Offenders of advertising industry reforms will face tribunal – ARCON DG

By Oluwaseyi Lawal The Director General of the Advertising Regulatory Council of...

Sanwo-Olu restates commitment to strengthening the creative industry

By Ibidunni Banjoko Lagos State Governor, Babajide Sanwo-Olu, has reiterated his...

Nollywood veterans advocate for innovation as AI takes centre stage

By Felicia Nwosu Nollywood industry veterans, Joke Silva and Kunle Afolayan have...

How Nigerians leverage digital lenders to survive economic reality

By Seun Johnson Notwithstanding the psychological torture and emotional trauma regularly...

“Millennials respond to ad-supported VOD more than other demographics”

By Kingsley Odii A recent survey by HarrisX for Samba TV has revealed that millennials...

Microsoft’s CMO Capossela to step down as company embraces AI era

By Ibidunni Banjoko Microsoft's Chief Marketing Officer (CMO), Chris Capossela,...

AI can enhance creativity, unlock new opportunities – Olugbodi

By Abimbola Mohammed The convener of Innovention Series, Dr. Tunji Olugbodi, CEO,...