Tag: Agency News Nigeria

Stanbic IBTC appoints Mediacraft Associates as new PR agency, retains Playhouse Communications as Digital Agency

Stanbic IBTC Holdings Plc, a member of Standard Bank Group and Nigeria’s leading...

Tom Roach joins Adam & Eve/DDB as executive strategy director

Tom Roach has been appointed executive strategy director at Adam & Eve/DDB, where...

Mondelez consolidates global creative into WPP and Publicis

Mondelez has consolidated its global advertising into WPP and Publicis as it looks...

Publicis Media Starcom wins Novartis’ global media review

Pharmaceutical giant Novartis has selected incumbent Starcom as its global media...

Agile Communications boss tasks media houses over APCON Council

The Managing Director at Agile Communications Limited, Rufai Ladipo, has called on...

Ogilvy and WPP ride out CBP backlash in global PR win for InterContinental Group

InterContinental Hotels Group (IHG) has awarded WPP an expanded chunk of its PR business,...

DStv appoints Playmakers as its lead sponsorship and activations agency

DStv has appointed Playmakers as its lead sponsorship and activations agency after...

Healthcare adspend growth held back by rising costs and downward pressure on prices

Global advertising expenditure by healthcare brands will grow 3.6% this year to reach...

Leo Burnett Chicago names Jordan Doucette Creative Officer

Most recently, Doucette led the agency’s award-winning work such as Kraft Now Pay...

How PR chiefs view the role of influencers in their comms strategy

Influencer marketing has had a turbulent few years. After repeated instances of scandals...