2025 Marketing Trends

MARKETING EDGE ONTV hosts Deji Onadeko today on TVC News on DStv Channel 418 at 12:30 pm

Today, Deji Onadeko, media entrepreneur and Founder of RedLantan Media, will take...

Industry practitioners highly optimistic about Ad spend in 2026

Marketing communications professionals across Nigeria are expressing strong confidence...

THISDAY Alumni mourns MARKETING EDGE Publisher, John Ajayi

The THISDAY Alumni Association has expressed profound grief over the passing of Mr....

PRCAN mourns John Ajayi, Founder of MARKETING EDGE

The Public Relations Consultants Association of Nigeria (PRCAN) has expressed deep...

FirstBank powers Mainland Laffs 3.0 to light up Lagos

The Balmoral Convention Centre at the Sheraton in Ikeja underwent a remarkable transformation...

FITC, NIBSS partner to tackle financial fraud through Cybersecurity Conference

The African digital economy is experiencing an unprecedented surge. Most especially,...

Real Estate Stakeholders’ Forum 2025 charts  new course for housing, investment reform in Lagos

The Real Estate Stakeholders’ Forum (RSF) 2025, held on September 16th, 2025, at...

AI is teaching us to shop like humans

For years, internet purchasing has been a one-way communication. We typed, and it...

Why data culture is the new superpower for modern marketing

In today's world, where success measures and AI drive everything, marketing isn't...

The Roar beyond the stadium: sports marketing in the age of experiential

In the thrilling world of sports, where emotion is currency and loyalty is earned,...