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LATEST NEWS

Meta set to roll out ‘edit’ feature for all WhatsApp users

By Abimbola Mohammed Over the next few weeks, WhatsApp users globally will be able...

Adidas adds augmented reality to selling app

By Kingsley Odii Adidas, one of the world’s leading fashion brands, has incorporated...

IMC


Features

Consumers will spend 800 hours using mobile internet devices this year

People around the world will spend an average of 800 hours using the mobile...

Are brands measuring the impact of creativity?

An exclusive study by Marketing Week finds that while almost two-thirds of marketers...

Unilever gets marketers to take DNA tests to challenge stereotypes beyond gender

The FMCG giant is broadening out its Unstereotype initiative to include ethnicity...