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FG inaugurates six-man tribunal for Advertising Offences

...as Minister emphasizes government's resolve to strengthen industry regulation The...

OpenAI launches ChatGPT iPhone App, enabling on-the-go conversations with AI

By Zion Rufus OpenAI, the leading artificial intelligence research organization,...

IMC


Features

Has marketing lost its bottle?

From short-termism and risk aversion to misguidedly exploiting an oversupplied...

Why brands are becoming publishers

You don’t have to look far to see that direct-to-consumer companies are dining...

5 Mistakes grown-up brand blogs shouldn’t make

You have researched your target market and defined your reader personas and...