Spotlight

LATEST NEWS

Ogunseye joins Harvard Business Review Advisory Council to shape global business insights

By Zion Rufus  Israel Oladipupo Ogunseye, the accomplished Chief Marketing Officer...

MTN ‘s $320 M Fiber Cable Investment catalyses African Growth

By Joseph Ekeng MTN Group, the largest mobile-phone operator in Africa, has announced...

IMC


Features

The future of advertising could be staring you in the face

Now we have the ability to put ourselves in our favourite films by uploading...

Avoid disruption, reach ‘techquilibrium’ in any industry

The opening keynote of Gartner Symposium 2019 was a comprehensive session on...

Today’s experiential marketing is all about content creation

Experiential marketing starts from a narrative. Events marketing, on the other...