Spotlight

LATEST NEWS

MARKETING EDGE ONTV hosts Ayodeji Onabajo today

At a time when agencies are battling shrinking budgets, rising operational costs,...

Nigerian oil firms hunt growth beyond home market

 Nigerian independent oil producers who spent the past three years acquiring divested...

IMC

Omnicom Media Group mourns John Ajayi, commiserates with MARKETING EDGE

Omnicom Media Group (OMG) has expressed deep condolences to MARKETING EDGE following...

THISDAY Alumni mourns MARKETING EDGE Publisher, John Ajayi

The THISDAY Alumni Association has expressed profound grief over the passing of Mr....


Features

TASTY TOM AND DE RICA unveil millionaire splash promo

Caraway Africa Nigeria Limited has kicked off the Millionaire Splash Promo with...

The evergreen laws of marketing: Timeless quotes that still shape the future

Marketing often feels fleeting in a world where innovation moves faster than...

OOH maintains momentum as brands reclaim visibility

Out-of-home (OOH) advertising continues to demonstrate remarkable resilience...