Spotlight

LATEST NEWS

Industry leaders back regulation, push for smarter frameworks to match Nigeria’s evolving IMC landscape

Leading voices across Nigeria’s integrated marketing communications space are aligning...

X launches standalone XChat messaging app

 Recently,  X officially launched XChat recently, creating standalone encrypted...

IMC

FirstBank mourns Chief John Ajayi

FirstBank of Nigeria Limited has expressed profound sadness over the passing of Chief...

Dr. Chizor Malize extends condolences, confirms support for Chief John Ajayi’s burial

Dr. Chizor Malize, Managing Director and CEO of CIMLon, MCIOD, has expressed deep...


Features

No Ad can save a bad product: why 2026 will demand brutal honesty from brands

Boardrooms and campaign evaluations have been revisiting one lesson from 2025...

TASTY TOM AND DE RICA unveil millionaire splash promo

Caraway Africa Nigeria Limited has kicked off the Millionaire Splash Promo with...

The evergreen laws of marketing: Timeless quotes that still shape the future

Marketing often feels fleeting in a world where innovation moves faster than...