Spotlight

LATEST NEWS

The Loeries partners Publicis Groupe Africa to nurture creative talent

By Felicia Nwosu Preetesh Sewraj, Innovation Strategist and CEO at The Loeries,...

LAIF unveils theme, introduces innovative changes

By Felicia Nwosu The Lagos Advertising and Ideas Festival (LAIF) Awards has unveiled...

IMC


Features

Now that ARCON has been signed into law

By Ralph Tathagata Advertisement strongly influences consumers’ buying behaviour...

Throwback Thursday: Evergreen TV soaps of the 60s, 70s, 80s (II)

(continued from last week) By Abimbola Mohammed If you grew up in the...

Legacy companies still blazing trails

By Felicia Nwosu Doing business in Nigeria, is daily, becoming a herculean...