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How Desperados is revolutionising Nigeria’s party experience

Desperados, the country's leading flavoured beer brand, is moving beyond simply...

Digital video to surpass linear TV ad spend in 2024

By Oluwaseyi Lawal The Interactive Advertising Bureau, IAB, has released a report...

IMC

Features

Private sector-led economy dependent on virile and responsible governance

By Tunde Animasaun Nigeria’s transition from public to the private sector-led...

Brands with amazing 2022 Mother’s Day campaigns

By Abimbola Mohammed Mothers’ Day, which is celebrated every 8th of May,...

Why Twitter amplify is becoming the first stop for fans

The video landscape is growing ever more fragmented and is changing as rapidly...