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LATEST NEWS

Akanmu charges ad industry to confront the triad of platforms, people and regulation

At the 4th Annual Advertising Colloquium (AIC) organised by the Advertising Regulatory...

Google zero is here and publishers are finally fighting back

For years, blocking Google was unthinkable, now it is no longer. In 2024, Nilay...

IMC

LASAA accelerates digital shift, deploys smart Portal, mobile app to reshape Lagos outdoor advertising ecosystem

The Lagos State Signage and Advertisement Agency has taken a decisive and forward-moving...

Fidelity Bank bids farewell to Bammeke, celebrates years of strategic contribution

Fidelity Bank Plc has formally concluded a chapter in its boardroom as Morohunke...


Features

Advertising industry could save millions and cut carbon emissions with Simple production changes, AdGreen report

The global advertising industry is sitting on an untapped opportunity to simultaneously...

Brands lead recognition roll at ADVAN African Awards for Marketing Excellence 2026

Brands asserted their strength, influence and strategic relevance across multiple...

When performance marketing cannot measure performance anymore

 The promise that made performance marketing revolutionary is collapsing. For...