Spotlight

LATEST NEWS

Corporate Affairs Commission suffers data breach amid surge in cyberattacks 

 The Corporate Affairs Commission confirmed on 15 April that unauthorised access...

Fela Kuti becomes first African artist inducted into Rock & Roll Hall of Fame

Afrobeat pioneer Fela Anikulapo-Kuti has made history as the first African artist...

IMC

JLR resets its global marketing direction

After months of intense evaluation, Jaguar Land Rover has taken a decisive step in...

2025: The year Nigeria’s Marketing, creative industry broke old barriers, rewrote rules

The Nigerian marketing communications and creative industry will remember 2025 as...


Features

The six-second hook on winning youth attention

In a digital environment where attention is a scarce resource, marketers are...

As America tightens the gate, African Tech talent faces a harder road west

 For years, the United States was the top choice for digital talent from Africa....

What 2025’s searches reveal about a culture in transition

Search is not the loudest expression of culture. It is the most honest. Before...