Spotlight

LATEST NEWS

EAT ‘N GO partners with ORDA to boost operations

By Oluwaseyi Lawal EAT 'N GO, the master franchisee for Coldstone Creamery and...

Image makers: The impact of public relations on Nigeria’s national brand

By Abimbola Mohammed The image of a country is how the external public sees it...

IMC


Features

Super brands to watch in 2023 (2)

By Ali Smarts Despite a poor operating environment and terrible economic...

Gen Z’s Over Hustle Culture, and Other Generations Agree

Whether they’re working in person, at home, or hybrid, many workers of all...

Why we must recalibrate marketing expectations in 2023

Despite challenging economic headwinds, marketing investments in 2023 are expected...