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LATEST NEWS

ADVAN Partners Innovation Day set to hold

By Felicia Nwosu The Advertisers Association of Nigeria (ADVAN), has expressed...

Smartphone market to hit 140m users by 2025 as experts outline key drivers

By Seun Johnson The smartphone market in Nigeria has been projected to surpass...

IMC

Features

Nigeria’s Afrobeats: Powerful tool for location branding opportunities

Nigeria's vibrant Afrobeats music genre has opened up lucrative opportunities...

How Apple is worth more than UK’s current stock market?

By Felicia Nwosu Tech giant, Apple Inc. is an American multinational technology...

Smart spending in Africa: How budget-conscious consumers are shaping the market

Unyielding in the face of economic uncertainties, African consumers are blazing...