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Global brands seek new agency compensation structures

By Felicia Nwosu Global brands seek new agency compensation structures as AI,...

Pepsi reintroduces 60cl bottle with bold new campaign

By Felicia Nwosu A larger-than-life experience awaits consumers as Pepsi brings...

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Features

Emotional capital as engagement currency: The Davido example

By Felicia Nwosu It is not news that brand owners, music artistes inclusive,...

Terra Seasoning Cubes make every meal you cook a Masterpiece

When it comes to cooking, seasoning cubes are a real delight, they are an...

5 Trends reshaping Nigeria’s 2023 e-commerce landscape

 By Joseph Ekeng Nigeria's e-commerce sector has witnessed remarkable growth...