Spotlight

LATEST NEWS

How global markets drive business growth

 When Flutterwave processed cross-border transaction from Lagos trader selling to...

Nigeria launches three-year internet upgrade plan

 Nigerian Communications Commission inaugurated Nigerian IPv6 Council on Thursday...

IMC

The Elephant Has Fallen: MARKETING EDGE pays tribute to chief Olu Falomo

There are professionals who build careers. Then there are those who build legacies...

Global advertising market set for another strong year as digital dominance deepens – WARC

The global advertising industry is preparing for another major expansion. According...


Features

AI doesn’t create intelligent enterprises, people do

 The urgency to become “AI-driven” has assumed a recognizable form. Organizations...

Breaking consumers out of autopilot

Consumers no longer choose brands in numerous categories. Instead, they are...

Tributes from across the industry honour John Ajayi

The sudden passing of John Ajayi, Founder and Publisher of MARKETING EDGE, has...