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MIPAN 2026 BOS highlights tax reforms and digital opportunities in marketing communications

 The Media Independent Practitioner Association of Nigeria (MIPAN) convened industry...

02 Academy set to ignite December with its Close of Busyness Party

Lagos is about to pulse with renewed warmth as 02 Academy prepares to host the Close...

IMC


Features

Agencies battle talent loss amid relentless poaching

By Felicia Nwosu The Nigerian advertising landscape is undergoing a dramatic...

How Nigerian brands champion women’s empowerment on IWD 2025

By Seun Johnson This year, Nigerian brands stepped up in remarkable and extraordinary...

Leveraging sports marketing as goldmine for brands seeking fan allegiance

By Felicia Nwosu In Nigeria's dynamic market, sports have emerged as a powerful...