N.N.Fems Group appoints Roseline Abaraonye as Chief Commercial Officer

By Oluwaseyi Lawal

N.N.Fems Group has announced the appointment of Marketing Professional, Roseline Abaraonye as it’s Chief Commercial Officer (CCO).

Before joining N.N.Fems Group, Roseline served as the Marketing Manager (Nigeria Marketing Lead) at Hayat Kimya for over 8 years.

Having spent more than 15 years in the Fast Moving Consumer Goods (FMCG) sector, she has acquired extensive expertise in developing strong brands and high-performing teams.

Roseline’s professional expertise spans various areas, including brand and consumer marketing management, segment marketing and strategy, integrated marketing communications, consumer insights and innovation, new product development, and comprehensive project management.

Roseline successfully developed the Molfix baby diaper brand, achieving market leadership within four years. Additionally, she spearheaded the successful introduction of various brands, including Molped sanitary pads, Bebem Natural baby diapers, and Familia & Papia tissues, while also delivering award-winning marketing campaigns. She has worked with notable brands such as Tiger Brands Nigeria, PZ Cussons Nigeria Plc, and Union Diagnostic and Clinical Services.

Roseline earned her Master’s in Business Administration from Business School Netherlands in 2018, alongside a Bachelor’s degree in Economics from Abia State University, graduating with a Second Class Upper Division. She also completed the Tiger School of Magic, a renowned marketing program in South Africa. She is an active member of the National Institute of Marketing of Nigeria (NIMN) and serves on the Membership and Value Committee of the Advertisers Association of Nigeria (ADVAN).

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