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Beyond Ankara and Slang: Abiola challenges brands to build culture into products

A splash of Ankara, a familiar proverb, traditional music or a carefully selected...

Udeme Ufot to Chair 2026 MARKETING EDGE ‘EDGE Awards’

The 2026 MARKETING EDGE EDGE Awards is set to take another significant step in its...

Inclusion must move beyond policy to measurable results – Udeme Ufot

The Group Managing Director of SO&U and Chairman of the Policy Innovation Centre,...

Nigeria’s advertising crisis is the erosion of value – Abiola

Nigeria’s advertising industry may not be suffering primarily from a shortage of...

ARCON set to unveil digital advertising and AI regulatory framework at NAC 2026

The Advertising Regulatory Council of Nigeria (ARCON) has disclosed plans to present...

The stars don’t audition, why should agencies pitch? – Nwosu

Former Chief Executive Officer of TBWA\Concept Unit and former President of the Association...

MARKETING EDGE ONTV hosts  Adekoyejo Abiola this Wednesday

MARKETING EDGE ONTV will this Wednesday feature Adekoyejo Abiola, Chief Executive...

Onyemauwa identifies data, AI, Integration as forces reshaping Nigeria’s Ad industry

Data, artificial intelligence and integrated marketing communications are emerging...

MARKETING EDGE ONTV hosts Anthony Onyemauwa this Wednesday

MARKETING EDGE ONTV will this Wednesday host Anthony Onyemauwa, Vice President and...

MARKETING EDGE ONTV hosts George Isitua-Onukwu this Wednesday

MARKETING EDGE ONTV returns this Wednesday with the concluding part of its exclusive...