Author: Ralph Tathagata

Lagos NIPR congratulates Adeniyi on appointment as Acting CG of customs

By Ibidunni Banjoko The Nigerian Institute of Public Relations (NIPR), Lagos Chapter,...

Transparency, trust is important in marketing strategy – experts

By Abimbola Mohammed As technology continues to shape the world, marketers and...

Telcos insist banks must pay N120bn USSD debt or face disconnection

By Felicia Nwosu Coming on the heels of lingering unsettled debts by some financial...

Aspartame set to be declared carcinogen by WHO

Aspartame, one of the world's most common artificial food and beverage sweeteners...

NAFDAC cautions Nigerians against contaminated Sprite

Following consumer complaint over a batch of unwholesome Sprite 50cl glass...

Payable On Death form is not legally recognised in Nigerian banks

By Abimbola Mohammed   Against the backdrop of the said Payable On Death (POD)...

75% of brand assets lack distinctiveness – report

By Kingsley Odii Ipsos, a multinational market research and consulting firm and...

Uber partners with Omnicom to enhance its advertising sales pitch

By Kingsley Odii Uber has joined forces with foremost advertising agency Omnicom...

Ufot tasks IMC practitioners on power of data

By Ibidunni Banjoko Udeme Ufot, Group Managing Director of SO&U, has tasked...

IMC professionals express mixed reactions over AI impact on adspend

By Felicia Nwosu Against the backdrop of Artificial Intelligence (AI) that has...