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Amos Oladele

Media advertising practitioners must invest in tech to adapt to new normal – Femi Adelusi

Mr. Femi Adelusi, Founder and Group Chief Executive Officer of BrandEye/Mediaplus, was recently elected President of the Media Independents Association of Nigeria, MIPAN. During an exclusive interview with MARKETING EDGE’s Amos Oladele, he shares his vision for the association and articulates a road map for the Integrated Marketing Communications industry. Excerpts: How would you trace […]

Bluebird Communications celebrates 25 years of brand building excellence

Christened the “The Nest”, right from its inception in 1995, Bluebird Communications, one of the leading second generation creative advertising agencies in Nigeria, has celebrated its 25th anniversary in Lagos. However, just like other events of its nature amid the coronavirus pandemic, the celebration had to be a low-key and virtual one. Even at that, […]

Eat‘N’Go boss to offer marketing insight at Marketing Edge live chat on Instagram

One major area in which the COVID-19 pandemic has impacted on the lives of Nigerians as it has done to citizens of the world is the Quick Service Restaurant (QSR). Both the operators of this critical subsector of the economy and consumers of their products and services in their millions have had to adjust to […]

Marketing Edge live chat on Instagram hosts John Ehiguese

Apart from disrupting lives and businesses across the world, COVID-19 pandemic has obviously thrown up fresh challenges to perception and crisis management. Like professionals in other disciplines, perception and crisis managers have had to reinvent their skills and reinvent the wheel so as to be able to rise to the occasion on behalf of both […]

Marketing Edge live chat on Instagram hosts performance management expert, Dapo Akinloye

Given the fact that the COVID- 19 global pandemic has altered the business ecosystem, globally, there is no doubt that performance management and talent development, among other things, are bound to face new realities. In keeping with its impeccable credentials in thought leadership, MARKETING EDGE, Nigeria’s leading brands and advertising focused; and development oriented magazine, […]

Marketing Edge hosts TVC’s Ronan Redmond on Instagram live chat

MARKETING EDGE, Nigeria’s leading and award winning brands and advertising-focused, multi-channel media platform will, on Monday, June 15, host Ronan Redmond, the Commercial Director and Chief Revenue Officer of TVC Communications on its high profile personality Instagram live chat, a thought leadership initiative that runs thrice weekly. The industry conversation with Redmond, which would go […]

Digital has brought storytelling back – Julia Oku-Jacks

A renowned and celebrated genius; and one of the legendary Amazons in the creative genre of the Nigerian advertising industry, Mrs. Julia Oku-Jacks has identified resurgence of storytelling as one major advantage which the digital evolution has delivered to the advertising industry globally. Oku-Jacks, who is the Chief Executive Officer of TreeWater Retreats Limited, a […]

Innocent Osikheme Oboh comes on Marketing Edge IG live chat

President and CEO of DIJO Group, Mr. Innocent Osikheme Oboh, a well rounded communication consultant, would be guest on the now popular live Instagram interview of MARKETING EDGE, Nigeria’s leading and award-winning brands focused magazine, this Saturday at 6pm prompt. The theme of the live chat is: “Brand Management Business in the Age of New […]

Marketing Edge Live on Instagram hosts an Amazon in broadband, Abimbola Ikumariegbe

In keeping with its age-long and time-tested commitment to “Promoting the Brand Idea”, MARKETING EDGE’s brand promoting initiative that is fast becoming a brand on its own, the MARKETING EDGE on Instagram will, this Friday, host a respected Amazon in the broadband communications sub sector of the Nigerian economy, Mrs. Abimbola Ikumariegbe. With the theme, […]

Tokunboh George-Taylor comes on Marketing Edge IG live interview

Come Wednesday, May 27, 2020, MARKETING EDGE Live Instagram conversation would serve its audience across the globe with fresh insights on Public Relations and Crisis Management as it hosts one of the renowned Amazons in that field, Mrs. Tokunboh George-Taylor, Managing Director of Hill+Knowlton Strategies (Nigeria), an international public relations network with more than 80 […]