Author: Felicia Nwosu

Publicis secures HP’s global media business as tech giant reshapes agency alliances

Hewlett Packard (HP) has entrusted its global media account to Publicis Media, drawing...

Remembering my encounter with the man who made excellence non-negotiable on his posthumous birthday

As we mark the posthumous birthday of John Tolulope Ajayi today, I find myself reflecting...

MARKETING EDGE, MEDIA EDGE celebrate John Ajayi’s posthumous birthday

June 12 arrived at the MARKETING EDGE and MEDIA EDGE headquarters carrying a profound...

Publicis recruits Javier Campopiano to lead creative expansion

Publicis Groupe has strengthened its global creative leadership team with the appointment...

Nigeria Digital PR Summit strengthens 2026 agenda with high profile advisory board

Organisers of the Nigeria Digital PR Summit have unveiled a six member Advisory Board...

Coca-Cola harnesses consumer insights to drive faster innovation

Consumer insights have become one of the most valuable currencies in today's business...

FanMilk elevates 3 senior executives

FanMilk has strengthened its West African leadership structure with the promotion...

OAAN, MIPAN deepen industry bonding as Health Walk spotlights wellness, environmental responsibility

Nigeria’s advertising industry stepped away from billboards, media schedules, client...

ChatGPT hits one billion monthly users, rewrites technology adoption history

OpenAI’s flagship artificial intelligence platform, ChatGPT, has entered a new...

2026 FIFA World Cup fever sparks global brand battle as marketing giants chase football glory

When the first whistle blows at the 2026 FIFA World Cup, the action will not be confined...