Author: Felicia Nwosu

Healthy workplaces thrive on trust, respect, shared purpose – Victoria Abiola Ajayi

  A healthy workplace goes beyond attractive offices, employee benefits and impressive...

MARKETING EDGE ONTV hosts Anthony Onyemauwa this Wednesday

MARKETING EDGE ONTV will this Wednesday host Anthony Onyemauwa, Vice President and...

Aim One Company wins African Excellence Award for Brand Strategy, Market Entry

Lagos based marketing and communications agency, Aim One Company, has secured international...

Global HR management market set to hit $88bn by 2033

The global human resource management market is on course for strong expansion, with...

Brand licensing economy set for major expansion as brands chase new revenue streams

The global brand licensing industry is gaining fresh momentum as companies increasingly...

Study finds brand strength, not search volume, drives online sales

A new study from Norway has challenged the conventional reading of digital advertising...

TBWA unveils new global visual identity

TBWA has introduced a refreshed global visual identity as the creative network moves...

Why Nigeria’s distribution gaps demand  new marketing approach

Nigeria’s persistent distribution challenges across agriculture, healthcare and...

George Isitua-Onukwu pledges creative evolution at TBWA\Concept Unit

The Managing Director and Chief Executive Officer of TBWA\Concept Unit, George Isitua-Onukwu,...

MARKETING EDGE ONTV hosts George Isitua-Onukwu this Wednesday

MARKETING EDGE ONTV returns this Wednesday with the concluding part of its exclusive...