Meet MARKETING EDGE Guest Speaker @ Stakeholders’ Summit 2022 – Adedeji
Marketing Director, AB Inbev, Tolulope Adedeji is a corporate Amazon who has turned around the fortune of the portfolio she manages, including brands like Budweiser, Trophy, Hero, Club beers and Beta Malt.
Avant-garde and visionary, Tolulope has spearheaded some trailblazing professional achievements in the course of her career journey, building over 15 brands from scratch to market leadership positions through her extensive industry experience.
Tolulope was recently admitted into the Forbes Communications Council, a prestigious invitation-only community for senior level executives in communications, marketing, and public relations.
Her admission into the Council followed an in-depth vetting and review of her various contributions to the excellence of the Alcoholic Beverage, Home & Personal Care industries, personal and professional achievements, and her track record of successfully impacting business growth metrics.
Tolulope, whose work extends beyond borders, is also an Executive Director on the Board of International Breweries Plc. Prior to her current position as Marketing Director for AB Inbev West Africa, she has served in various capacities, including Brand/ Commercial Associate Director of Procter & Gamble Nigeria; brand and Commercial Leader of the P&G business in Ethiopia; and has worked on various brands such as Always, Pampers, Ariel, Gillette and Oral B in Nigeria. Tolulope spearheaded the successful launch of Premium Trophy extra special stout in 2020 , despite of the COVID-19 pandemic. The new offering is growing fast with premium stout lovers in the Nigerian market.
Tolulope holds a Bachelor of Science degree in Business Administration from Babcock University, a Masters of Business Administration from Obafemi Awolowo University and a Master’s of Science in International Management from the University of Liverpool, UK. Tolulope recently completed a course in digital marketing from the prestigious Harvard Business School. She is a Member of the Chartered Institute of Marketing (MCIM).
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