02 Academy celebrates next generation of talents

The 02 Academy, leading advertising school, has held its graduation ceremony and pitching exercise for the April-June cohort.

It was a moment of excitement, celebration, and pride, after three months of intense training, the students showcased their skills and creativity, impressing industry experts and thought leaders.

The pitching exercise featured notable industry thought leaders as its judges. These include Yomi Badejo-Okusanya, the Lead Partner of CMC Connect LLP (Perception Consulting), Soji Odedina, MD/ Founder, First Katalyst Marketing, Jude Odia, MD, Starcom Media Perspectives, Kayode Ebatamehi, GMD, Bluebird Communications and Yetunde Adesina, MD/CEO Prima Garnet Africa Limited.

Other distinguished personalities who graced the occasion were representatives of UAC Foods. These include Oluyemi Oloyede, MD/CEO, Ayo Awosika, General Manager Commercial, Lovelyn Nnamuchi, Brand Manager, Dairies and Beverages, Sylvester Nwanze, Commercial Strategy and Planning Manager and Opeyemi Abe, Brand Manager, Snacks.

The students who were divided into four teams, namely, Team Alpha, Bravo, Charlie and Delta presented their pitches, showcasing their skills and creativity.

After the pitching presentation by the various teams, the judges provided constructive feedback, commending the students on their outstanding work, highlighting their potential to make a meaningful impact in the industry.

They emphasized the importance of effective time management, clear and concise strategy documentation, as well as the need to focus on the creative excellence in delivering successful campaigns, which they affirmed, is the core of the client’s interest.

The experienced and accomplished admen urged them to prioritize these areas to excel in their future careers while learning and pushing the boundary.

The competition was fierce, but Team Bravo emerged as the overall best, with Team Charlie and Delta also winning several categories of awards.

The event was attended by industry professionals, parents, and friends, who celebrated the students’ achievements. The graduates expressed their gratitude to the Academy, acknowledging the role it played in shaping their careers.

Adunni Foster, a mother of two who won the best Art Direction category attested the incredible transformation she experienced at the Academy

“I came to the Academy without having any knowledge about Copywriting, it was at the most difficult time of my life. I expressed a special kind of atmosphere that was filled with friendliness immediately I stepped in here.

It has not been easy doing this as a mother of two but I am exceptionally happy and grateful to 02 Academy for accomplishing this.”

Abimbola Mohammed whose team, Bravo, won three different categories, including the overall best also shared her success story.

It has been a journey of doubt and fears especially with the fact that I felt left alone in my group as a strategist. I cried and looked for help from several of our tutors, expressing my fears which they allayed and encouraged me to move on. Today after everything, here we are with my team winning the overall beat, it looks like a dream but I am very grateful to 02 Academy and especially all the tutors.”

Ozone Mbanefo, the Academy’s Provost, whose dedication has earned him recognition as a pioneer in advertising education, expressed his pride in the students’ achievements.

He acknowledged the hard work and dedication that went into their projects. He encouraged the graduates to use their skills and knowledge to make a meaningful impact in the industry and to always strive for excellence.

The 02 Academy has established itself as a hub for raising talented advertising professionals, and its impact on the industry is evident.

The recent graduation ceremony was a celebration of the Academy’s success and a testament to its commitment to producing exceptional admen and women.



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