WTO boss, Azevedo moves to PepsiCo as Corporate Affairs Chief

Arrangement has been concluded for the outgoing World Trade Organisation’s (WTO) president, Mr. Roberto Azevêdo to join PepsiCo board.

When he leaves WTO in September, Azevedo would be serving on the board of the leading global Food and Beverage Company as Chief Corporate Affairs Officer. In that capacity he is expected to help PepsiCo deliver on a series of set targets from increasing workforce diversity to reducing plastic waste. In addition, Azevedo is expected to deliver on environmental, social and corporate governance targets. Azevedo, who becomes a full time executive, will also be responsible for public policy, government affairs and communications.

In a foreign news report, Azevêdo said PepsiCo is “committed to impactful changes and I’m really convinced I can help accelerate those changes”. He further assured that he has all it takes to meet expected PepsiCo’s set objectives.

These objectives range from cutting new plastic content for its beverages by 35 per cent by 2025 to putting more than 250 black employees in managerial positions by the same year.

Roberto Azevêdo, a former Brazilian diplomat is WTO’s sixth director-general. His tenure as the head of the global international organisation dealing with the rules of trade between nations started in 2013. In May this year he indicated that he would leave a year earlier than his tenure stipulates. The organisation has had to contend with rising world trade tensions, particularly between the US and China, and a sharp drop in global commerce during the pandemic.

PepsiCo, the company behind Pepsi, Doritos and Tropicana juice, has its sector business disruption intensified during the pandemic.

The group has benefited from people eating more snacks between meals during lockdown, although demand for drinks in bars and restaurants has been hit. The sector is also in the spotlight over the sugary and salt content of some products and concerns about its environmental impact.

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