Tag: Technology

Empowering Artists: Mdundo.com collaborates with prominent brands to boost the music industry’s success

In a revolutionary step poised to reshape the music industry throughout Africa, Mdundo,...

AI and social media data investments shape business strategy – Experts

By Abimbola Mohammed Social media has undergone significant changes over the past...

Challenges await Tijani’s assumption of Minister of Communications, Innovation & Digital Economy

By Joseph Ekeng In the realm of modern development, Information and...

WhatsApp introduces screen sharing during video calls

By Abimbola Mohammed Two weeks after the launch of its new video-messaging capabilities,...

Diageo’s cutting-edge AI tool revolutionizes brand packaging

By Kingsley odii In a groundbreaking move that is set to transform the world of...

Most PR now adopt AI tools for measurement, content – Report

By Abimbola Mohammed  Against the backdrop of public relations experts adopting...

WPRD: Women in PR charges brands to harness the power of the profession

By Abimbola Mohammed In celebration of the World PR Day (WPRD), women in the public...

Why AI is the latest marketing buzzword

By Ralph Tathagata The last 2 years+ have been a watershed moment for...

Ufot tasks IMC practitioners on power of data

By Ibidunni Banjoko Udeme Ufot, Group Managing Director of SO&U, has tasked...

IMC professionals express mixed reactions over AI impact on adspend

By Felicia Nwosu Against the backdrop of Artificial Intelligence (AI) that has...