Social media

ARCON mandate on social media misconstrued – Fadolapo

By Oghale Mafuru Dr. Olalekan Fadolapo, Director General, Advertising Regulatory...

Rise of virtual influencers as brand promoters

By Akanle Temitope The saying that the world is dynamic sounds cliché but nothing...

Effective Marketing Trends You Need to Know

If you work or even dabble, in marketing you’ll know trends are constantly changing...

ARCON is not mandated to regulate social media – Odenigbo

By Nicole Okolie Veteran journalist and lawyer, Barrister Charles Odenigbo, has...

Meta to modify live shopping feature on Facebook

By Nicole Okolie Live video shopping feature is one of the many features of Facebook...

Experts advise strategic approach to trend-riding

By Oghale Mafuru Against the backdrop of recent trademark infringement issues...

EXMAN holds Valuethon 1.0 today

By Felicia Nwosu The Experiential Marketers Association of Nigeria, EXMAN, has...

WhatsApp launches emoji reactions, 2GB file sharing

WhatsApp has introduced emoji reactions on its latest version and users can now send...

Consumers’ Review: Focus on Maggi seasoning cubes

By Abimbola Mohammed In today’s digital world, businesses must embrace reviews,...

Netflix considers cheaper ad-on option to stem subscribers’ loss

Reed Hastings, co-CEO of Netflix has finally announced plans to incorporate ads as...