Tag: SnapChat

Professionals push for purposeful, authentic content in the brand conversation

  Today's professionals push for purposeful, authentic content in the brand...

Why global non-alcoholic beer market is on upward trend

A trend is taking off across the beverage markets around the world. Consumers are...

We’re not just selling products anymore, we’re selling relatability, values, and vibes – Lola Marcus

Products  do not matter much  anymore, as relatability, values, and vibes are the...

Meta aims for Full AI Ad automation by 2026

Digital advertising is on the cusp of a transformative shift, as Meta, the parent...

Darshan joins Snap to strengthen advertising

By Ibidunni Banjoko Poised to improve ad performance, Snap Inc. the owner of the...

Netflix appoints Gorman, Naylor to lead its advertising business

By Abimbola Mohammed Netflix has appointed a pair of former Snapchat executives...

Africa is taking a dive into the “Metaverse”

By Zion Rufus As it turns out, the next "big thing" after the internet is projected...

Facebook outage: Urgent need for SMEs to diversify their marketing channels

By Zion Rufus After three of the world's biggest social media and messaging platforms...

WPP, Snap Inc. collaborate to deliver AR solutions for brands

  Creative transformation Company, WPP and Snap Inc. has announced a global...

Big techs, social media giants and the shift to social commerce

By Zion Rufus   Fueled by the pandemic and the acceleration of social,...